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Three
dogs. Two guys. And one big "paw"sion for canines were
the simple ingredients that led Dan Dye and Mark Beckloff to open
the first Three Dog Bakery in 1989.
Dan and Mark could never understand why
all the commercially available dog treats contained so many
additives and ingredients - most of which you couldn't even
pronounce. So they set out to change the world as dogs know
it.
Their mission was simple:
To fresh-bake the world's best dog
biscuits and give dog lovers everywhere a healthy, all-natural,
bone-ified treat to give their favorite four legged friends.
First came discussions with
veterinarians. Then months of experimenting with different
recipes. Finally, it was time to enlist a few official
taste-testers. Fortunately, Mark and Dan's dogs, Dottie,
Gracie and Sarah were quick to volunteer their services. Soon
the neighbors' dogs caught a whiff of the new creations and before
too long, it was obvious Dan, Mark and the girls had a real hit on
their paws..er, uh..hands.
Over the next few years, bark spread
fast as the press caught on from around
the country. Three Dog Bakery was becoming more pup-ular by
the minute. But all this fame and attention didn't stray Dan
and Mark from their original mission. Twelve years and many
new stores later, Three Dog Bakery is still committed to baking the
absolute best dog treats (and now food) on the planet. And
will continue to do so as long as dog lovers like you keep giving
them your bark of approval.
Three Dog Bakery was actually named for
our hungry founding sisters - Sarah, Gracie, and Dottie. Their
photos and caricatures decorate the bakeries and appear on our
packaging. Here are the heartwarming stories of the dogs that
inspired the treats that are known the world rover:
Sarah Jean, the Biscuit Queen
Executive V.P. of Leg Sniffing &
Tummy Rubs
(February 1, 1987 - December31, 2001)
Sarah Jean, the first of the founding
sisters of Three Dog Bakery was a rescued black lab mix. Sarah
was instrumental in our early days of product research and
development. A prodigious and equal opportunity consumer of
treats, foods and shoes, Sarah's involvement with Three Dog Bakery
sparked many new product ideas. With dogged determination,
Sarah Jean kept her ears perked and her tail fluffed for all quality
control issues and personally tried to sample each batch for
consistency. Her hobbies included lounging, sniffing and snacking.
Gracie
Executive V.P. of Munching & Begging
(November 11, 1989 January 21, 1999)
Gracie, the Extra Lovable, was also the
extra-large third founding sister of Three Dog Bakery. An
albino Great Dane, Gracie was born deaf but overcame her
disabilities to become one of the most recognized and loved dogs in
the country. Always versatile, Gracie felt equally at home
sniffing out treats, furry kitties and warm faces to lick. She
had a commanding screen presence, judging from the volume of fan
mail she received as co-star of her own national cooking show (with
sisters, Sarah and Dottie). Gracie, drool and all, was loved
like crazy and is sorely missed each and every day. She sleeps
now with the angels, nudging us daily towards the higher path.
Dottie (aka Spots Galore)
Executive V.P. of Napping
(Sept. 1, 1988 June 23, 1999)
Dottie, the much-loved second founding
sister of Three Dog Bakery. Although she had a spotty past,
she definitely brought a special brand of enthusiasm and exuberance
to our crew. Dottie's many, many spots were seen roaming the
production lines deep into the night, looking to minimize potential
waste from the floor. Her hard work and appreciation for
delicious, fresh-baked treats served as a constant motivator for our
entire staff. Dottie's hobbies included tailwagging, cuddling and,
well, sleeping at which she more than excelled. Now in heaven,
her spots shine even brighter for us, lighting our way.
So there you have it. A brief
run-down on Three Dog Bakery. Now feel free to scamper about
the rest of the site, grab a Bassett and
do
some shopping, or drop us an e-mail
or
BARK Back. Thanks for sniffin'
us out.
Until next time,
Chow
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